TikTok Creator Marketplace
TikTok Creator Marketplace (TTCM) is the official platform for brand and creator collaborations on TikTok.
Features
Search for creators
TTCM's advanced search function allows you to find relevant creators for your campaign. You can search for creators using different performance metrics, audience demographics, video topics and more.
Invite to collaborate
Invite creators to collaborate on a campaign, directly through TTCM. We've also rolled out Invite Links which gives advertisers the flexibility and customization needed to effectively execute creator marketing initiatives on TikTok, while still gaining access to TTCM's most valuable features.
View insights
Make your data-driven marketing decisions based on credible data, provided and maintained directly by TikTok. Instantly unlock creators' historical performance and video data and analyze creators' audience with comprehensive metric analysis.
User Cases
Creator discovery
TTCM's advanced search function allows you to find relevant creators for your campaign. You can search for creators using different performance metrics, audience demographics, video topics and more.
Campaign management
Collaborate with creators based on your industry, budget, and business goals.
Reporting
You can use Campaign Reporting to get first-hand access to detailed reports of your branded content campaign performance. Track and analyze all your results in one place with metrics such as number of views, reach, engagement rate, video completion rate and more. The reports are updated on a daily basis.
FAQ
What is Creative Center?
Creative Center is a one-stop creative solution for TikTok, offering a range of resources and inspiration for creating engaging content on the platform.
What can I find in the Top Ads section?
In the Top Ads section, you can learn from the top-performing ads on TikTok, gaining insights and strategies for creating successful advertising campaigns.
What is Trend Discovery?
Trend Discovery allows you to explore what's hot on TikTok, providing information on the most popular hashtags, songs, creators, and videos in your region. It helps you stay in the loop and inspire your next TikTok video.
How can I access the latest content on Creative Center?
You can access the latest updates on Creative Center by browsing the articles and stories provided. These resources cover various topics, such as shopping trends and how TikTok is reinventing storytelling.
How can I stay updated with TikTok for Business?
You can sign up for the TikTok for Business Newsletter to receive the latest news and updates on advertising, commerce, and culture related to TikTok.
Is Creative Center available for all regions and verticals?
Yes, Creative Center provides resources and inspiration for TikTok content creation across regions and verticals, catering to a wide range of industries and target audiences.